CRAVE // individual // 2016

Crave is a new food shopping experience for our future, focused on wellbeing and honouring land and food. We as human beings inherently desire to feel well, and healthy. But with our current grocery store frameworks there is a distinct lack of education, and knowledge surrounding what we eat, how to cook and how to truly value our land and our food.

So Crave aims to bring society together to shop, cook and eat and experience a space that honours and celebrates land and food.

Crave will particularly target urban dwellers, as there is a disparity between convenience and valuing food. The reality of food and land is not readily available to urban dwellers, and so Crave will transition them into a space which merges nature within an urban place.

Location: New Farm Stores Building

final presentation